{"id":19831,"date":"2020-10-14T10:35:42","date_gmt":"2020-10-14T08:35:42","guid":{"rendered":"https:\/\/eager-williams.89-188-72-178.plesk.page\/?p=19831"},"modified":"2021-04-12T15:48:36","modified_gmt":"2021-04-12T13:48:36","slug":"eu-er-paa-vej-til-at-lave-en-boef-fjerner-fokus-fra-klimakrise","status":"publish","type":"post","link":"https:\/\/eager-williams.89-188-72-178.plesk.page\/?p=19831","title":{"rendered":"EU er p\u00e5 vej til at lave en b\u00f8f \u2013 fjerner fokus fra klimakrise"},"content":{"rendered":"

Europa Parlamentet er p\u00e5 vej med monopoltilstande, n\u00e5r det handler om brugen af ord som \u2019p\u00f8lse\u2019 og \u2019burger\u2019. Parlamentet forventes at stemme for, at k\u00f8dbranchen f\u00e5r eneret p\u00e5 ordene. Naturli\u2019 efterlyser, at politikerne retter fokus p\u00e5 det reelle problem \u2013 nemlig at animalske f\u00f8devarer er en stor belastning for klimaet.<\/em><\/strong><\/p>\n

Det er snart slut med at bruge ord som plantep\u00f8lser eller plantebaseret burger, hvis det g\u00e5r som producenten af plantebaserede f\u00f8devarer, Naturli\u2019, frygter. I perioden fra den 19. til 22. oktober forventer virksomheden, at Europa Parlamentet vedtager, at k\u00f8dbranchen f\u00e5r monopol p\u00e5 ord, hvor \u2019p\u00f8lse\u2019 eller \u2019burger\u2019 indg\u00e5r. Det er i den periode, at Europa Parlamentet s\u00e6tter en ny forordning vedr\u00f8rende k\u00f8d til debat og afstemning.<\/p>\n

\u201dVi \u00f8nsker ikke at l\u00e6gge afstand til det traditionelle landbrug eller g\u00e5 i fl\u00e6sket p\u00e5 k\u00f8dbranchen. Vores f\u00e6lles klode har langt mere alvorlige problemer at sl\u00e5s med. Jeg t\u00e6nker selvf\u00f8lgelig p\u00e5 klimakrisen, som vi gerne skal l\u00f8se i f\u00e6llesskab. MEN jeg m\u00e5 konkludere, at EU er p\u00e5 vej til at lave en k\u00e6mpe b\u00f8f, hvis k\u00f8dbranchen f\u00e5r monopol p\u00e5 ord som \u2019p\u00f8lse\u2019 og \u2019burger. Det vil lade forbrugerne i stikken, fordi det vil g\u00f8re det sv\u00e6rere at v\u00e6lge alternativer til klimabelastende f\u00f8devarer. Det fjerner ganske enkelt fokus p\u00e5 klimakrisen,\u201d siger Henrik Lund, CEO hos Naturli.<\/p>\n

Slut med p\u00f8lsesnak \u2013 start probleml\u00f8sning<\/strong><\/h3>\n

Naturli\u2019 er kendt og anerkendt i Danmark og internationalt for udelukkende at producere 100 pct. plantebaserede f\u00f8devarer, som afs\u00e6tter et langt mindre klimam\u00e6ssigt aftryk end animalske f\u00f8devarer. K\u00f8dproduktionen er den store synder i belastningen. F\u00f8devareproduktionen st\u00e5r samlet set for ca. en fjerdedel af de menneskeskabte drivhusgasser.<\/p>\n

\u201dDer er alt for meget p\u00f8lsesnak for tiden frem for probleml\u00f8sning,\u201d siger Henrik Lund og henviser til, at Danish Crown for nyligt kaldte det for \u2019en svipser\u2019, da virksomheden \u2019kom i tanker om\u2019, at man \u00e5benbart ikke kan bruge et vegetarord sammen med et k\u00f8dord, s\u00e5 deres vegetarprodukt i k\u00f8ledisken alligevel ikke kunne hedde Veggie Bacon,\u201d siger Henrik lund og forts\u00e6tter:<\/p>\n

\u201dDet er p\u00e5 tide, at politikerne fokuserer p\u00e5 problemerne frem for at monopolisere ord til fordel for en klimabelastende branche. Forbrugerne er meget l\u00e6ngere fremme end politikerne med hensyn til at ville klimaproblemerne til livs. 58 pct. af de danske forbrugere \u00f8nsker at spise mindre k\u00f8d, og det er gode nyheder for kloden.\u201d<\/p>\n

Politikere skal sikre gr\u00f8n omstilling<\/strong><\/h3>\n

Folketingspolitiker Carl Valentin fra SF er helt enig. Han minder om, at de fleste er vokset op med k\u00f8dretter p\u00e5 spisebordet og gerne vil fort\u00e6tte med mange af de velkendte retter \u2013 bare i en gr\u00f8n udgave. Derfor synes han, at det er vigtigt, at overgangen til flere gr\u00f8nne m\u00e5ltider bliver hjulpet p\u00e5 vej af politikere, som fx underst\u00f8tter, at det er helt i orden at bruge ord som \u2019plantep\u00f8lse\u2019.<\/p>\n

\u201dS\u00e5 ved alle, at der er tale om en gr\u00f8n f\u00f8devare, som kan tr\u00e6de i stedet for en p\u00f8lse lavet af gris eller ko. Det er da vejledning \u2013 og ikke vildledning, som alle b\u00f8r bifalde i stedet for at lave politisk bensp\u00e6nd. K\u00f8dbranchen d\u00e6kker sig ind under, at forbrugerne bliver forvirrede over ordene, men det er er bare et fors\u00f8g p\u00e5 at lukke \u00f8jnene for, at den gr\u00f8nne omstilling er i fuld gang. Den kan heldigvis ikke stoppes, og det ville v\u00e6re langt mere perspektivrigt, hvis branchen tog de innovative briller p\u00e5 og fokuserede p\u00e5 mulighederne i flere gr\u00f8nne f\u00f8devarer frem for at fors\u00f8ge at stoppe udviklingen,\u201d fastsl\u00e5r Carl Valentin.<\/p>\n

Evig kilde til opfindsomme navne<\/strong><\/h3>\n

De mange politiske bensp\u00e6nd for at fremme smagen af en gr\u00f8nnere fremtid har gjort Naturli\u2019 til en sand mester i opfindsomme navne i t\u00e6t samarbejde med de 350.000 f\u00f8lgere p\u00e5 Facebook. Eksempelvis hedder et produkt, som kan bruges i stedet for yoghurt, Joe\u00b4Kurt og plantefars hedder Hakket.<\/p>\n

Hvis politikerne i Europa Parlamentet vedtager et monopol p\u00e5 k\u00f8dord, s\u00e5 er der udsigt til, at veganerburgeren skal have nyt navn. Mon ikke det kan give alverdens store burgerk\u00e6der lidt at t\u00e6nke p\u00e5?<\/p>\n

\u201dHvad skal burgerbollen hedde i fremtiden? En plantebolle? Det m\u00e5 vel ikke hedde en burgerbolle \u2013 der er jo ikke tilsat k\u00f8d til bollen,\u201d siger Henrik Lund. Han filosoferer videre over, om b\u00f8rn heller ikke m\u00e5 \u2019lave p\u00f8lser\u2019 mere, eller om det er slut med frugtk\u00f8d og store b\u00f8ffer i fitness.<\/p>\n

 <\/p>\n

Yderligere oplysninger: <\/em><\/p>\n

Henrik Lund, direkt\u00f8r for Naturli\u2019 Foods: 23 61 32 18, mail: <\/em>henrik.lund@eager-williams.89-188-72-178.plesk.page<\/em><\/a><\/p>\n

Foto af Henrik Lund kan frit bruges af pressen. <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Europa Parlamentet er p\u00e5 vej med monopoltilstande, n\u00e5r det handler om brugen af ord som \u2019p\u00f8lse\u2019 og \u2019burger\u2019. Parlamentet forventes at stemme for, at k\u00f8dbranchen f\u00e5r eneret p\u00e5 ordene. Naturli\u2019 efterlyser, at politikerne retter fokus p\u00e5 det reelle problem \u2013 nemlig at animalske f\u00f8devarer er en stor belastning for klimaet. Det er snart slut med […]<\/p>\n","protected":false},"author":10000091,"featured_media":19840,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-19831","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-da"],"acf":[],"yoast_head":"\nEU er p\u00e5 vej til at lave en b\u00f8f \u2013 fjerner fokus fra klimakrise<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eager-williams.89-188-72-178.plesk.page\/eu-er-paa-vej-til-at-lave-en-boef-fjerner-fokus-fra-klimakrise\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EU er p\u00e5 vej til at lave en b\u00f8f \u2013 fjerner fokus fra klimakrise\" \/>\n<meta property=\"og:description\" content=\"Europa Parlamentet er p\u00e5 vej med monopoltilstande, n\u00e5r det handler om brugen af ord som \u2019p\u00f8lse\u2019 og \u2019burger\u2019. 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